Devina yadav baker

Revolutionizing B2B Commerce: The Role of AI in Transforming Business Transactions

In the realm of B2B eCommerce, where complex transactions and intricate supply chains are the norm, Artificial Intelligence (AI) is emerging as a pivotal force, reshaping traditional business models and propelling industries towards a more efficient and intelligent future. This blog explores the profound impact of AI in the B2B eCommerce sector, delving into how …

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Navigating Hyperscaler Marketplace Publishing

It’s evident that the landscape of software sales is undergoing a significant transformation, with Cloud Marketplaces emerging as a dominant force. As the sales through these marketplaces are poised to exceed $15 billion this year, software companies are recognizing the need to embrace this new sales motion and prioritize Cloud Go-To-Market (GTM) strategies. This shift …

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Design to Delivery Dynamics: Unleashing the Power of the D2D Metric in Presales Excellence

In the dynamic world of business, presales teams serve as the vanguards, shaping the customer journey from the first interaction. However, in the quest for excellence, it’s crucial to embark on the journey of quantifying presales Key Performance Indicators (KPIs). This blog unveils the significance of this quest and the metrics that guide it. I …

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Quality or Quantity?

Working with Enterprises across the globe, I have come across varied Go-to-Market strategies when launching marketplaces for ICT products and solutions; all across the spectrum from nascent stage businesses to well-established Enterprises. During conversations with ambitious and visionary technology heads, hearing comments such as ‘We want to launch a digital marketplace with as many products …

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